Lake District Estates, Kendal

Marketing Officer

Marketing Officer

138 Stricklandgate, Kendal LA9 4QG


Position:              Permanent, Full Time

Hours:                  35 hours per week, Monday to Friday.

Location:             Working in Kendal and onsite when needed so driving is essential. There is an option for some homeworking.

Rate:                     Up to £21,000 pa, depending on experience

About the Job

Primarily responsible for the creation and delivery of innovative digital and social media marketing, the Marketing Officer will contribute to the successful delivery of marketing plans for Ravenglass & Eskdale Railway, Ullswater Steamers, and our group of award-winning Lake District caravan parks.  The role promises a wide range of challenges, experiences, and an eclectic working environment.

This is a varied role with key responsibilities being but not limited to:

  • Creating and scheduling content for social media campaigns on Facebook, Twitter, Instagram.
  • Monitoring and responding to customer reviews and direct messages.
  • Updating websites using WordPress content management.
  • Updating affiliate sales platforms and third-party website listings.
  • Assisting with email campaigns and reporting.
  • Attending exhibitions on behalf of the Company from time to time.
  • Assisting with Attraction and Park event preparation, creation of event calendars and promotional activity.


The successful applicant will report to the Head of Marketing. There will be no direct reports, but you will be required to liaise closely with the rest of the marketing team.

Person Specification

We are looking for an enthusiastic Marketer to join our friendly marketing team. Full training can be given but candidates must be computer literate, possess a positive ‘can do’ attitude, excellent communication skills, strong time management and an incredible work ethic. Successful candidates will also need to have good attention to detail and the ability to proof-read so good literacy skills are desired. This would be an ideal opportunity for a marketer who works well both as part of a team and independently.

About Lake District Estates

Established over 80 years ago, Lake District Estates is a leading leisure and property business in Cumbria. Amongst its portfolio are two of the region's leading visitor attractions - Ullswater Steamers and Ravenglass & Eskdale Railway, a growing portfolio of Peter Rabbit & Friends retail shops, a residential and commercial letting portfolio, 6 holiday parks and a holiday marina village.


A uniform is not provided for this position. Smart dress is essential.

Leave Entitlement

28 days per annum, inclusive of statutory bank holidays, plus one extra day after 5/10 years’ service.


    • Company pension with matched company contribution up to 6% of salary
    • Life insurance covering up to 1.5 x annual salary
    • Career progression pathway with external training programme
    • A range of discounts across the group of businesses, subject to terms, conditions and restrictions, including: free travel on Ullswater Steamers and Ravenglass & Eskdale Railway; fantastic staff rates and friends and family discounts on self-catering and glamping holiday accommodation; discounts of retail & café purchases.

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